A professionally orchestrated PR campaign directly contacted all the identified support and help organisations and local media in Lancashire and surrounding area to bring CareSeeker (Lancashire) to their attention. This has resulted in a significant increase in the use of CareSeeker (Lancashire).
However, the LWDP have had some feedback from ‘seekers’ worried that they could not find the appropriate service for them. Investigation revealed that this was largely due to organisations failing to complete the descriptions of the services they offered. One ‘seeker’ had searched for a residential care establishment within a 10 mile radius of Preston that provided care for people who were suffering from dementia – CareSeeker (Lancashire) only found 5 out of 115 listed organisations that offered that service!
There appears to be a lot of people looking to get your business but you need to help them find you, after all this is a FREE services provided for you by the LWDP ! Organisations looking for that extra competitive edge can have an enhanced entry in CareSeeker (Lancashire). This makes your organisations entry stand out from the others by using bold type, colour, etc and by allowing you to add photographs of your services, premises, etc. To get your enhanced entry email: website@lwdp.org.uk. REMEMBER the most effective way to get your organisation in front of ‘seekers’ is by having a full and accurate description of your services – the more boxes you can tick the more hits you will get.